If you’re a small business owner looking for an email marketing platform, chances are Mailjet has appeared in your searches. It’s a solid tool, but it doesn’t always mean it’s the best fit. Especially when budget, flexibility, and growth potential are important for you. This is where Elastic Email comes into the game. In this article, we’ll put Elastic Email head-to-head with Mailjet to show you exactly why it deserves a serious look before you decide and why it’s the perfect Mailjet alternative for your business.
Table of Contents
- Feature comparison - Elastic Email vs. Mailjet
- Why Elastic Email wins for small businesses as a Mailjet alternative
- Elastic Email as the perfect Mailjet alternative - wrapping up
Feature comparison - Elastic Email vs. Mailjet
Feature |
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Drag-and-drop editor |
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AI Template Designer |
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Pre-built templates |
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A/B testing |
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Landing Pages |
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Signup Forms |
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Campaign statistics |
Limited |
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Segmentation |
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Monetization features |
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Access to API & SMTP |
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Multi-user management |
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Private/Didicated IPs |
$50/month | |
Free plan available |
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Integrations |
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Customer support |
Ticket support; chat & phone support for 50,000+ plans Monday-Friday 9 AM - 6 PM CET | 24/7 live chat and email support |
Why Elastic Email wins for small businesses as a Mailjet alternative
Elastic Email presents several compelling advantages for small businesses, particularly those with budget limitations, who are looking for scalable pricing, an easy-to-use interface, landing pages builder, or have specific monetization needs.
Cost-effectiveness that actually scales
Pricing is often the first filter small businesses apply when searching for an email marketing platform. This is where Elastic Email makes a great opening argument as a Mailjet alternative. It offers a contact-based pricing model with generous email sending limits on both paid plans. In contrast, Mailjet operates on volume-based pricing, charging for emails sent and offering unlimited contacts. While the ability to upload as many contacts as you want looks attractive, Mailjet’s pricing penalizes you for actually sending to them, offering less attractive email sending limits. Also, its pricing structure includes three paid plans, which not only differ in the feature set but are also constrained by the number of emails you want to send.
To illustrate, Mailjet’s Starter plan offers only up to 8,000 emails/month, whereas the Essential plan ends at the 50,000 emails/month tier. If you want to send more than 50,000 emails/month, you have to upgrade to the Premium plan.
Elastic Email pricing structure
At Elastic Email, both the Starter and Pro plans start at the 2,500 contact limit and 37,500 emails/month and scale gradually, which makes it a great Mailjet alternative. At this tier, you’ll pay $29/month in the Starter plan or $49/month in the Pro plan. As your contact list or email sending needs grow, you can upgrade your plan to a higher tier. This way, you can even go up to 1,000,000 contacts and 15,000,000 emails per month. Even if your needs are bigger, you can always reach out to Elastic Email for a custom offer.
Elastic Email vs. Mailjet - pricing example
Imagine you send 30,000 emails per month. In Elastic Email, you pay $29/month and can upload up to 2,500 contacts in the Starter plan. If you want to send that many emails with Mailjet, you’ll pay $37/month for the Essential plan. Now, let’s assume your sending needs increase to 60,000 emails per month. With Elastic Email, you can stay on the Starter plan and only upgrade to a higher tier - $59/month for up to 75,000 emails and 5,000 contacts, or you can upgrade to the Pro plan for $79/month for the same contact and email limit. With Mailjet, you need to change your plan from Essential to Premium and now pay $105/month for up to 100,000 emails per month.
| Email sending limit/month | |
|
| 15,000 | $17 (Essential) / $27 (Premium) | - |
| 37,500 | - | $29 (Starter) / $49 (Pro) for up to 2,500 contacts |
| 50,000 | $37 (Essential) / $55 (Premium) | - |
| 75,000 | - | $59 (Starter) / $79 (Pro) for up to 5,000 contacts |
| 100,000 | $105 (Premium) | - |
| 150,000 | - | $89 (Starter) / $119 (Pro) for up to 10,000 contacts |
| 225,000 | - | $129 (Starter) / $169 (Pro) for up to 15,000 contacts |
| 250,000 | $250 (Premium) | - |
Free plan
As for the free options, Elastic Email offers a free plan with almost all features and the ability to add your contacts. The free plan has limited sending, where you can send emails only to your email account. Mailjet also offers a free plan with a 1,000 contact limit and 200 emails per day, with a 6,000 email/month limit. The plan included only API, SMTP relay, webhooks, email editor, basic statistics, and form builder.
Ease of use from day one
Elastic Email is built with accessibility at its core. Once you create your account, you’re taken care of by a helpful onboarding process (in-platform and via email). The AI Template Designer lets even first-time email marketers launch amazing campaigns in minutes. There’s no need to navigate complicated setup menus as the Elastic Email interface is very intuitive and user-friendly.
Users consistently praise Elastic Email for how quickly they can set up everything and start sending. It’s a critical factor for small businesses, especially without dedicated IT staff. The dashboard is functional and keeps the learning curve manageable.
Mailjet, while also user-friendly, has drawn some criticism for a steeper initial learning curve and an interface that can feel less intuitive for users new to email marketing platforms.
Landing pages
With Elastic Email, users can easily design high-quality landing pages to showcase offerings, promote content, and convert visitors into subscribers via integrated signup forms. The platform features an intuitive, no-code builder alongside a library of professional templates that are fully customizable. Also, users can launch pages without owning a personal domain, as all pages are hosted under the myelasticemail.com subdomain.
In contrast, Mailjet restricts this functionality to its higher-tier users. While Elastic Email keeps these tools accessible, Mailjet excludes landing pages from its Essential plan, making them available only to those on the Premium plan. It can be a significant limitation for growing businesses that rely on dedicated lead-generation pages to expand their subscriber base.
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Direct monetization features
This is where Elastic Email truly stands out as a Mailjet alternative. It includes built-in monetization tools, having content creators, bloggers, and small businesses in mind. The offered features are:
- Paid Newsletters - empowering users to charge subscribers directly for premium content through Elastic Email’s built-in subscription management.
- Checkouts - allowing users to sell digital goods (ebooks, templates, courses, tracks, software, etc.) directly through the platform.
Unlike Mailjet, Elastic Email offers both email marketing and direct monetization under one roof, eliminating both cost and complexity.
24/7 email & live chat customer support
Elastic Email provides 24/7 customer support via in-app chat and email on both free and paid plans. This way, you will always get a timely response and the assistance you need. An optional dedicated support add-on is available for businesses that need priority. Mailjet, by contrast, offers ticket support for all paying customers, but users on the free plan can only receive assistance during their first month. Also, chat and phone support are reserved only for plans of 50,000+ emails per month, only for the Premium plan. Even then, both options are available Monday through Friday from 9 am to 6 pm CET. It can be problematic when a time-sensitive campaign is on the line.
Elastic Email as the perfect Mailjet alternative - wrapping up
Mailjet is a legitimate and capable email platform, but its pricing and feature structure are designed more around big enterprises. The features small businesses actually need most are locked behind its premium plan, which starts at $27/month for 15,000 emails. Elastic Email delivers all of that and more, starting at $29/month with 37,500 emails/month, 2,500 contacts included, landing pages, A/B testing, and built-in monetization tools that Mailjet simply doesn’t offer. If you are looking for a platform that balances sophisticated functionality with 24/7 support and cost-effectiveness, the choice is clear.
Whether you’re a solopreneur sending newsletters, an agency managing multiple clients, or a growing e-commerce brand that wants to turn subscribers into buyers, Elastic Email gives you the tools to do it. And the best news is that you get it at a price that scales with your business. The switch is worth making, as Elastic Email is the perfect Mailjet alternative. See for yourself why thousands of small businesses have already made the move.
Ula Chwesiuk
Ula is a content creator at Elastic Email. She is passionate about marketing, creative writing and language learning. Outside of work, Ula likes to travel, try new recipes and go to concerts.
