Elastic Email Blog

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Want to know everything there is to know about sending perfect email marketing campaigns? We do too!

But researching various sites can be exhausting and time-consuming, and then there is an issue of getting different information from different websites. So, instead of spending your precious time getting lost online, why don’t you go through a fully-fleshed out base of articles that are backed up by science, studies, and actual data to create your own perfect marketing campaign.

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Email Marketing Tips

Elastic Email: Your New Go-to Brevo Alternative

Aug 21, 2025

Email marketing is still the most profitable of all digital marketing channels. It can bring an ROI of even 3600%, which means for every dollar spent on email marketing, you can earn up to 36$. Even for small and medium-sized companies, emails are crucial to keep the business going and grow. But, when you send in high volumes, you need some extra help. That help is called an email marketing platform. From contact management, through email campaign sending and great email delivery, to reliable and insightful reporting.

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Email Marketing Tips

Why Elastic Email Is a Great Mailchimp Alternative

Aug 20, 2025

When searching for an email marketing platform, you may feel overwhelmed by the number of options available. You search for the best or most popular ones, and you see the name that appears in most of the lists - Mailchimp. It’s a super powerful email marketing service, but is it for everyone? Definitely not. Your...

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Email Marketing Tips

Why You Should Move to Elastic Email – Campaign Monitor Alternative

Aug 5, 2025

Once you realize the power of email marketing, it becomes an integrated part of your marketing efforts. Whether you’re a solopreneur, a small business owner, or a marketing specialist, a reliable email marketing platform is a must-have in your toolkit. Let me guess - you dream of an affordable, user-friendly, and intuitive email marketing software...

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Email Marketing Tips

8 Best Email Marketing Services in 2025

Jul 30, 2025

Choosing the right email marketing service is not the easiest thing to do. Once you decide you need a tool to send your marketing emails, and probably transactional ones too, you realize there are lots of different options. They differ in user interface, set of features, and pricing. But how do you know which one...

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Email Marketing Tips

How to Sell Digital Products Online?

Jun 26, 2025

Digital products are becoming increasingly popular every day. Year after year, we’ve seen growth in purchases made through eecommerce, but now there's also a rapid rise in the sale of goods available exclusively in digital form. The global digital goods market is expected to reach $123.29 billion in 2025 and is projected to reach $415.73...

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Email Marketing Tips

What are the Differences Between Shared and Private IP and What Would Work Best for Your Email Strategy?

Jun 12, 2025

Your IP address is a key factor in deciding whether your emails reach inboxes or end up in spam. That’s why selecting a reputable email marketing platform or provider is essential - it can greatly affect your deliverability. Equally important is the choice between a shared or private IP, a decision most providers offer you....

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Email Marketing Tips

Why Signup Forms are the Kings of Generating Valuable Contacts

May 20, 2025

Ever feel like your lead generation efforts result in catching low-value contacts? Or maybe you dream of connecting with prospects who are genuinely interested in what you offer and ready to engage and convert. If so, it's time to recognize the reigning monarch of valuable contact generation: signup forms. Online interactions happen across countless platforms,...

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Email Marketing Tips

Top 5 ApiX-Drive Integrations for Elastic Email

May 9, 2025

Automating workflows and tasks is critical for modern businesses, especially when it comes to marketing communications. In this article, you will learn about the benefits that email marketing automation provides to entrepreneurs and how it can be set up through no-code integrations. In addition, we will present the most popular ApiXDrive integrations for Elastic Email...

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Email Marketing Tips

Best Powerful Email Writing Strategies to Improve CTR and Sales

Apr 18, 2025

Has the CTR of your email campaigns reduced significantly? Are your emails driving no to fewer sales? If yes, this guide is a must-read for you. Wondering why? This article will provide expert email writing strategies on increasing click-through rates and sales. The practices mentioned in this post are equally beneficial for startups and businesses...

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Email Marketing Tips

Perfect Email Newsletter: Best Practices That Actually Work

Jan 31, 2025

Email newsletter has stood the test of time in digital marketing. It still remains one of the most effective ways to connect with your audience. Unlike any other marketing channel, emails offer a direct line of communication with potential and current customers. But, creating a newsletter that actually gets opened, read, and acted upon requires...

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Email Marketing Tips

How to Take Care of an Email Audit

Jan 29, 2025

An email audit might not sound too fascinating, does it? However, it’s a significant part of being an email marketer or managing an email marketing account. How can you effectively conduct one, and what benefits can you gain from running regular audits? What is an email audit? An email audit is an in-depth evaluation of...

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