Elastic Email Blog

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Email Marketing Tips

How to Sell Digital Products Online?

Jun 26, 2025

Digital products are becoming increasingly popular every day. Year after year, we’ve seen growth in purchases made through eecommerce, but now there's also a rapid rise in the sale of goods available exclusively in digital form. The global digital goods market is expected to reach $123.29 billion in 2025 and is projected to reach $415.73...

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Creators

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Updates

Webinar: The Creator’s Toolkit – Master Content Creation and Promotion

Jun 10, 2025

Are you a content creator – a blogger, YouTuber, podcaster, social media influencer, or working on another platform – who spends hours creating content but sees minimal engagement? Is your content struggling to make the impact you know it deserves? You're not alone, and we have something that can help.

Blog

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Email Marketing Tips

What are the Differences Between Shared and Private IP and What Would Work Best for Your Email Strategy?

Jun 12, 2025

Your IP address is a key factor in deciding whether your emails reach inboxes or end up in spam. That’s why selecting a reputable email marketing platform or provider is essential - it can greatly affect your deliverability. Equally important is the choice between a shared or private IP, a decision most providers offer you....

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Creators

How to Connect with Music Fans Through Emails

Jun 4, 2025

We’re living in a world where social media algorithms determine who sees your content and streaming platforms control relationships between artists and fans. Luckily, email marketing ensures direct communication between musicians and their audiences. While Instagram posts disappear into the void and TikTok videos compete with millions of others for attention, an email lands directly in your fan's personal inbox - a digital space they check multiple times daily. Email marketing, when done strategically, is one of the most effective ways for musicians to promote their music and build deeper relationships with fans, drive engagement, and foster a sustainable career.

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Creators

How to Deal With the Content Creator Burnout Syndrome

May 29, 2025

Being a content creator can be thrilling. You get to express yourself, inspire others, and build an engaged community around what you’re passionate about. But behind the highlight reels and curated posts, many creators face a less glamorous reality: burnout.

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Creators

Create Your Shop with Elastic Email – Combine the Landing Page Creator and Checkouts Features!

May 21, 2025

Creating your own shop website might sound like a challenge. The need for a graphic designer and a programming team may seem necessary. Server, plugin, and domain fees can also be intimidating when starting a business. But what if I told you there’s an easier way to start an online business and create your shop?...

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Email Marketing Tips

Why Subscription Forms are the Kings of Generating Valuable Contacts

May 20, 2025

Ever feel like your lead generation efforts result in catching low-value contacts? Or maybe you dream of connecting with prospects who are genuinely interested in what you offer and ready to engage and convert. If so, it's time to recognize the reigning monarch of valuable contact generation: subscription forms. Online interactions happen across countless platforms,...

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Creators

From Subscriber to Student: Email Marketing for Online Courses

May 12, 2025

In the competitive landscape of online education, converting interested subscribers into enrolled students requires more than just occasional promotional emails. It demands a strategic approach that guides potential students through their decision-making journey while building trust and demonstrating value.

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Email Marketing Tips

Top 5 ApiX-Drive Integrations for Elastic Email

May 9, 2025

Automating workflows and tasks is critical for modern businesses, especially when it comes to marketing communications. In this article, you will learn about the benefits that email marketing automation provides to entrepreneurs and how it can be set up through no-code integrations. In addition, we will present the most popular ApiXDrive integrations for Elastic Email...

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Updates

Google, Yahoo and Microsoft’s New Email Authentication Requirements

Apr 30, 2025

Over a year ago (February 2024), Google and Yahoo introduced changes in their email authentication requirements. Now the time has come for Microsoft to announce new requirements specifically for high-volume senders targeting Outlook.com for high-volume senders (domains sending over 5,000 emails per day). Their new authentication policy will be implemented as of May 5th, 2025....

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Creators

How to Promote Your Podcast with Email Marketing

Apr 28, 2025

Your podcast is proof of your passion and expertise. Each episode is meticulously crafted, but even the most compelling podcast can get lost in a sea of content without effective promotion. With 6.5 million podcasts in the world and over 584 million listeners, podcasts have emerged as a dominant form of content consumption. So how...

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