Elastic Email Blog
A report looking at digital marketing trends in Ireland, by Wolfgang Digital, revealed that email is still the most effective means of communication to nurture and convert leads. The report further stated that email results in as much website traffic as every other social media platform combined.
There are many different types of email that you might be sending, but in this post, we are focusing on the general categories of marketing type emails and transactional. Depending on the type of mail you send, your approach to designing and deploying your email campaigns may change.
Every company is looking for new customers. There are a number of strategies and methods for reaching out to build relationships with them. In this blog, we will reveal 5 pillars that we build our customer base on. We are actually thrilled to share this with you. Let's go straight to point one!
There is a lot of helpful information available to help email marketers get the best results for their time and effort. Yet somehow senders continue to repeat the same mistakes that cost them both time, money, customers and potential leads. Here are some mistakes to avoid.
No one likes to be called lazy, but we’ve all had at least a few times when motivation is lacking. By focusing your efforts on the most important aspects of email marketing you’ll be pressing the “send campaign” button without ever having to leave your recliner. Here’s your guide to doing the bare minimum.
We all know this. Emails we don't want, some of them hard to distinguish from normal messages. We waste time browsing through them and checking if they are any good. How about we fight spammers with their own weapon? Let's waste some spammer's time instead of yours for a change!
Father’s Day comes but once a year and if you can’t visit your dad in person then at the very least - send an email! If you’re in the business of providing a service or product that might make a useful and meaningful gift for a father then make sure you let your subscribers know you’ve got what they need.
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